Identification and chain of custody
It’s not just for crime scene investigators!
“Funeral service doesn’t wait” is a statement that I have recently fallen in love with because it describes my week. It describes the debates with my wife, it explains the important moments missed for others. This phrase is the look on my kid’s face when I tell them I have to leave to go to work at odd hours. It’s a phrase that explains a lot but yet is so simple. It’s hard to understand I guess if you are not in the trenches day in and day out. My modern-day stressors are extremely tough to explain to those that are not in the industry. Remember what we do is different from most.
The best way to meet and exceed today’s consumer expectations is to check our ego at the door of the funeral home. Funeral service could easily go the way of the VHS tape if we don’t evolve and provide what our families really want and need.
Funeral Professionals have had a long standing problem with introspection. We are like Dracula…avoiding the mirrors.
If a personalized vault falls in the forest and no one is around to hear it, does it make a sound?